OLDHAM Council has “launched” this year’s Bloom and Grow WOW Bed and its shooting for the moon.

It is the 10th year of "Bloom and Grow" – the campaign in which Oldham is entered into the Royal Horticultural Society’s North West and Britain in Bloom competitions – and local authority bosses are hoping, once again, for a glowing result.

They are eager to retain their "Best City in North West in Bloom" title for the 10th year in a row.

Oldham is also bidding to repeat its national successes in the Britain in Bloom competition, after winning Best City in 2012 and 2014.

Entries into the competitions are about showcasing the best the borough has to offer.

The running RHS’ theme is "Greening Grey Britain" and this year Oldham has incorporated the theme of transport, specifically focussing on outer space.

It is fitting that the town centre WOW Bed’s theme and unveiling coincides with the 50th anniversary of the first moon landing.

To create the alien landscape, Oldham Council’s Environmental Services team has used meadows of red grass (Imperata ‘red baron’), trees growing in low gravity (Juniper ‘Sky Rocket’) and a running rapid (Festuca and Cineraria).

Cllr Ateeque Ur Rehman, cabinet member for Neighbourhoods Services, said: “As ever, we are delighted with this year’s WOW Bed.

“It is wonderful to watch residents gather around it, taking photographs and generally marvelling in the launch of our annual town centre masterpiece.

“Bloom and Grow is a campaign which focusses on community. It is always a collective effort – with the council, residents, schools, businesses and community groups all working together throughout the year to demonstrate civic pride.

“We just hope that we have all done enough this year to impress the judges.”

The judging route, which takes place towards the end of July and beginning of August, will focus primarily on Chadderton, starting at Chadderton Hall Park before heading towards the town centre.